Sally Bjornsen Writes

Has anyone noticed how weird driving has become lately?   I live on Queen Anne in Seattle. The place is a buzz with  busy parents chauffeuring their kids around to camps, play dates, doctor’s appointments, barber shops and whatnot (which happens to be my favorite place).  And, I got-a say—run for cover, it’s dangerous out there. 

Lately I have been walking a lot (since the weather is nice) which seems slightly safer than getting behind the wheel.   When I do have to drive, which is several times a day, I stick to the main arterials to avoid the texting mom or dad careening down side streets with a SUV full of kids.  Just the other day I sat behind a woman at a stop sign for about three minutes.  Her head was down and I could tell she was in deep with her i-phone.  Didn’t we decide that was against the law? 

Anyway, I am here to tell you—driving isn’t what it used to be.   So, be on the lookout before you get smashed or smash into a texting parent on the way to the market.  Now that’s advice you can use.

I have had mixed responses on my attempt to enroll friends and family into The Great American Apparel Diet.   I think I have signed up at least ten women so far, (no men yet, perhaps their egos aren’t tied to the clothes they buy?). 

Anyway, some participants think the shoe and accessories exception is a loophole,  “the accessories thing?” they ask, “ that’s like saying I’m going on the wagon but I can still drink champagne.”

Here’s my thinking around shoes and accessory exception.  Many people buy for many different reasons.  I want to see if the shoe and or accessory angle becomes a new focus for some people (think Amelda Marcos or Isadora Duncan).  Others may find that when they say “no buying for a year,” it means simply no buying. 

Those of you who have scoffed at the “shoe and accesory loophole,” will thank me when you need a fix. 

You officially have 14 days to stock up on anything you might need for the winter.   By the way, the over the knee boot is in…if you really need a pant fix you can always go with that.

I have been kicking around an idea (in a great pair of clogs) for a while now.  It goes like this….no clothing purchases for a year.  Could I do it?  Could you do it? 

I think giving up wine or chocolate might be easier for me.  You see I love to shop and I love to buy.   There is nothing quite like the feeling of a new blouse or pair of jeans wrapped in fancy tissue paper at the bottom of an expensive shopping bag.  “Ta ta,” I say, waving to the sales girl following a satisfying transaction. 

There are times when I peek into my closet and out of sheer laziness, lack of creativity or simply a need to satisfy my consumer craving; I see nothing suitable to wear.   I convince myself that the only way to solve that problem is to go out and buy something new—fast!   Invariably I end up with an item that looks surprisingly like something I already own, (for the record I have twelve black sweaters). 

I am famous for talking myself into buying something “newer and better” or “hipper and cooler,” rather than rediscovering last year’s ”newer and better” or “hipper and cooler” item at the back of my closet.   Studies say that women wear about 20% of what is in their closets.  That’s sort of embarrassing, but true for me.   

So the burning question is—what would happen to me, or you, if we didn’t buy any new clothing for a year? 

Would you have a mental breakdown?  Would you look like a schlump?   Would your confidence be shattered?  Would you become an overeater or worse yet an alcoholic, crack addict or bag lady? 

Or would you have a fatter wallet? More time? More creativity in your life?  Would you spend your time admiring patterns in nature instead of patterns in polyesters?  Would you be driven to swap the September issue of Vogue for The Utne Reader?   Would you spend the money you saved on books, events, classes, vacations, savings? 

We’ll see.  

 As of September 1st 2009 I am giving up purchasing apparel for myself for a year. 

Anyone want to join me? 

Of course I will blog about it along the way.  Giving up apparel purchases as a community, in solidarity with a group of women who are interested in saving the earth, saving themselves or simply saving their money will make it all that more interesting. 

I will plan to blog about our collective and individual cravings, missteps, temptations, excuses, innovations, ideas and triumphs.  But most importantly I’ll blog about how we as individuals feel about ourselves while on the Great American Clothing Diet. 

 And next year, on September 2, 2010   I’ll blog about what it feels like to break the restraints, let loose and buy again.   Will your spending habits have changed after a year on the wagon?  Will you be more selective, more impulsive or exactly the same as you are today?   Stay tuned, follow along, join in and you are sure to find out. 

 Here are the ground rules:

1. This contest applies to apparel you purchase for yourself only (you can still buy clothing for your family).  Apparel includes any type of clothing, including coats, athletic apparel, pajamas etc.  It does not include underwear or bras. 
2. The contest does not include shoes or accessories (you can go nuts with scarves,clogs,  handbags, sunglasses and watches).
3. You can beg and borrow apparel from your friends.  You cannot buy (that is transact money) for anything that falls into the category of apparel. 
4. You can trade, consign, swap or re-make something but no purchases. 
5. You can receive unsuspecting, unsolicited gifts of apparel.

Write soon and let me know that you’re in.   Also, pass this along if you think one of your friends or relatives would like to join in too.

This summer the Pacific Northwest has been gorgeous.  Last week we hit record highs in Seattle at 103 degrees.  My seven year old son found the idea of record breaking weather fascinating and told anyone who would listen, “It is the hottest day in the whole wide world in Seattle.”   Following three days of his never ending proclamation I gave him a geography lesson.

 I heard a lot of moaning and complaining about the heat last week. I cringed when someone said, “Geez, this heat is killing me.”  I resisted the impulse to put my sweaty hand over mouths before grumbling words slipped out.  Or, responding with a firm “man up!”  (To steal a phrase from my 14 year old).

All this kvetching about the heat makes me superstitious.  Every winter we Seattleites drone on and on about the miserable, dark, cold, damp, well of winter we find ourselves in six and sometimes eight months out of the year–this whining about the heat can only jinx us.  Once and for all, in the history of the whole wide world in Seattle, we are given the weather we travel to Mexico for in February and we’re whining?  That’s got-a come back to bite us.

If there is a God she is looking down at Seattle and shaking her head.  “People, people, don’t look a gift horse in the mouth. I give you Southern California beach babe weather and you’re not happy?  Arghhhh! Well, if it’s any comfort I have buckets of damp, dark, wet, rain right around the corner.”

By the way, on avearge we have 226 cloudy days a year in Seattle.